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簡璞設計丨迪佳中古奢侈品商店

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每一刻即當下

Every moment is the present


中古

Vintage


我一直認為,中古的狀態,就似一場久別重逢的偶遇。

I always believe that vintage is a status, just like the reunite after a long separation.


簡璞設計丨迪佳中古奢侈品商店


是時光荏苒后,那種安靜而內斂的沉淀之美。褪去的是那股生人勿近的高傲姿態,剩下的則是歲月浸染的輕柔與平和。而這種美好的狀態,也并非適應于所有人。所以,當下即是當下,猶如靜止的時光,安靜且從容。

It is the precipitated beauty of quiet and reserved after time flies. What fades away is the arrogant attitude of keeping strangers away, while what remains is the softness and peace of the years. However, this wonderful status is not suitable for anyone. So the present is the present, as a still time, quiet and calm.


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設計案例

復古


個性化商業

Personalized Commercial


迪佳,是一家沒有成熟商業基因,也沒有完整團隊架構的個性化商店。并且,她們也并不期望一定要達到某種所謂成熟的狀態。她們甚至沒有一套完整的VI系統。

Dijia is a personalized store without a mature commercial gene or complete team framework. Besides, they do not expect to reach a mature state. They do not even have a complete VI system.


店鋪

扮家家室內設計網

簡璞設計丨迪佳中古奢侈品商店

店鋪

設計案例


如果說迪佳究竟是一家怎樣的商店。我可能會認為,這更像是屬于迪、佳兩姐妹的生活道場,是她們詮釋中古與生活方式的一種態度。安靜的,舊舊的,沒有距離感的一家特立獨行的小店。而它所呈現出來的印跡,則預示著它允許其自然生長的生命特性。

To explain what kind of store is Dijia. I might think it’s more like the livelihood owned by the sisters of Di and Jia, it is their attitude to interpret the vintage and the way of life. Quiet, old, a maverick shop with no sense of distance. While the imprint it presents indicates the life characteristics that allow its natural growth.


復古

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建筑基礎

Architecture Foundation


兩百多平米的建筑面積,作為一家中古商店而言,并不算緊湊。加之較高的建筑層高關系,甚至可以算得上空間富裕。但因其C字型的建筑結構,以及居中的兩根大立柱而產生的空間限制,讓原本寬敞的物理空間,顯得猶如被拆分開來的獨立小方塊。如果設計按照現有的建筑結構設定而展開,勢必會大大減弱空間的體驗感。

The floor area is more than 200m2, as a vintage store is not compact. Combined with the high building height, it can even be regarded as space-rich. However, since the “C” shape building structure and the space limitation caused by the two large columns in the center, make the originally spacious physical space appear as if it were separated into independent small squares. If the design is developed according to the existing building structure settings, the experience of space would be significantly reduced.


簡璞設計丨迪佳中古奢侈品商店

店鋪

設計案例


同時,作為一家臨街商鋪,受限于山城獨特的地形特征。原建筑空間關系與室外坡道形成了兩種截然不同的空間關系。面向門頭的右邊建筑明顯高于街道,而左邊建筑則遠遠低于街道的完成面。這不僅影響了室內外的空間關系和行動路線,也會因為高低落差關系,埋下雨水倒灌進室內的安全隱患。

As well, as a street shop, limited by the unique topographical features of mountain cities. The original building space relationship and outdoor ramp form two completely different spatial relationships. The building on the right facing the door head is higher than the street, while the left side is far below the finished surface of the street. This not only affects the indoor and outdoor spatial relationship and action route, but also the potential safety hazard that rainwater is poured into the room due to the height difference.


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設計探索

Design Exploration


綜上所述,我們不僅僅是要搭建一個可供銷售產品的商店。而是在保證基本訴求的前提下。更需要滿足的是個性化的商業表達,這將與主理人的狀態密切相關,但也不僅僅只是對她個人喜好的表達,同時還需滿足她們在真實使用狀態下的考慮。那種屬于重慶女人獨有的灑脫和自由的狀態,當然,我認為,這也是一種骨子里所散發出來的自信感。我希望這樣的空間,應該是可以翹著二郎腿,叼著香煙跟您一起探討產品價值觀的舒適感。

Overall, we not only need to build a store for selling productions, but also a space on the premise of ensuring basic demands, it takes more to satisfy the personalized commercial expressions, these would be closely related to the state of the manager, but not just an expression of her personal preference, at the same time, it is necessary to satisfy their consideration in real use. That kind of free and easy state especially belongs to Chongqing women. Of course, I think it is the confidence gives off from the deeper inside. I hope the space would be like that can cross legs and hold cigarettes to discuss the comfort of product values with you.


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簡璞設計丨迪佳中古奢侈品商店

店鋪


而設計手法的表達,則融入了對于重慶這座城市的深刻理解。起伏錯落的地理面貌、濃重的油彩韻味、以及極度包容的城市人文。都將以我們所理解的方式融入在這一空間之中,所以,單一的風格表達將不再成立,取而代之的是一種融合的空間感知狀態。

Furthermore, the expression of design technique is integrated with a deep understanding of Chongqing. The undulating geography, strong paint charm, and the extremely inclusive urban humanities. Would be integrated into this space in a way that we understand, so the single style expression will no longer be established, instead, it will be a state of integrated spatial perception.


設計案例

復古


空間描述

Spacial Description


于是,我們將空間根據實際需求,拆分為了五個主要部分。

Consequently, we obey the practical needs of the space, split it into five major parts.


店鋪

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簡璞設計丨迪佳中古奢侈品商店


首先根據所處地形因素,我們將門頭分成了兩個空間,并實施了部分地面抬高的土建處理。右邊部分以退后的方式形成了內外門廳的關系。這樣的處理不僅讓外部空間的關系更加豐富,也通過交通動線的設置,弱化了其C字型的建筑結構關系。而左邊部分則被做成了封閉的休閑區域,該區域不僅滿足于休閑洽談的使用,較大的玻璃裝飾窗的設置,也將作為櫥窗的功能引導過往的游客看進來。同時,這樣的處理,還能完美地解決因室外坡度關系所埋下的雨水倒灌的隱患。

First of all, according to the terrain factors, we divide the door head into two spaces and partial ground elevated by the civil engineering treatment. The right part is in a backward mode to form the relationship between the inside and outside foyer. The management not only makes the relationship of external space plentiful but also weakens the “C” shape building structure by the setting of the pathway. When the left part is created into a closer rest part, it does not just satisfy the usage of leisure negotiation, the setting of a relatively larger glass decorative window also can function as a showcase to lead the passing tourists to see inside. Meanwhile, handling like this also can perfectly solve the hidden trouble of rainwater backward flow caused by outdoor slope relation.


店鋪

設計案例

復古

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當進入到主體空間后,我們通過抬高地臺的方式,以及結合柱體而形成的圍合式綜合服務空間,將室內主要展示空間又分為了兩個主要部分。前端部分為主要的對外展示及服務區域。在這個空間里,我們將綜合服務臺、箱包陳列、休閑洽談空間融為一體,這樣的設置,能讓消費者最為快速地感受到該商店所要展現給他們的服務內容、美學標準、以及對話的可能性。這無疑是滿足銷售訴求與客戶快速認知的最佳表達方式。

After entering the main area, we apply the method of raise the platform, and the enclosed comprehensive service space formed by combining the columns, divide the inside main exhibition area into two major parts. Front part is principle external display and service area. In the space, we combine the integrated service desk, luggage display and Leisure negotiation part. This kind of setting can let consumers feel the service content, aesthetic standards and the possibility of dialogue that the store wants to show them most quickly. Undoubtedly, this is the best expression to satisfy sales demands and customers' quick cognition.


簡璞設計丨迪佳中古奢侈品商店

店鋪


再往里走,則是我們可以營造的精神場域。原本可以搭建為兩層空間的層高關系得以保留。在這里,高挑的結構柱與箱包陳列墻成為了視覺的主體。低趴的座位區與之形成鮮明的對比。而這種反差,正是我們想要營造的姿態。這與重慶這座城市的姿態不無關系。夸張的樓梯入口與造型門窗,則暗示著,仍有我們可以探知的神秘空間。

Walking further inside is the spiritual field that we can build. The story height relationship that could have been built as a two-story space has been preserved. Here, tall structural columns and luggage display walls have become the main body of vision. The low-lying seating area is in sharp contrast with it. And this contrast is exactly what we want to create. It is highly related to the posture of Chongqing. Exaggerated stair entrance and modeling doors and windows imply there still contain the mysterious area we can explore.


設計案例


因其較為狹長的建筑結構關系,我們利用最末端的建筑部分進行了雙層空間的搭建。這不僅是為了更好地營造空間情緒而產生的設計手段。更是為了保證更好的實際使用訴求。一層末端的部分被劃分為了VIP接待室、直播間、儲藏間、以及衛生間的功能關系。而二層部分的設置,不僅是滿足了主理人與員工的辦公、收納,也通過一個樓道的搭建,為狹長的建筑空間畫上了一個開放性的句號。這種結束的狀態,能讓消費者身處其中時,有更多的畫面感與參與感。當然,這也有效地豐富了其空間關系,讓購物體驗更加豐滿。

Because of the relatively narrow deep building structure relationship, we build the double-layer space by using the end of the architecture. This is not only a design method to create space mood better. But also to ensure better practical use demands. The part at the end of the first floor is divided into a VIP reception room, live broadcast room, storage room and toilet. The setting of the second floor not only satisfies the office and accommodation of the manager and staff but also draws an open end to the narrow building space through the construction of a corridor. This ending state can make consumers feel more picture and participation when they are in it. Of course, it effectively rich the space relationship, makes the shopping experience fuller.


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店鋪


質感表達Texture Expression-在質感的表達上,我一如既往的偏愛著最為基礎的材質關系。原木、水洗石、涂料、紅磚再次成為了空間的主角。這無疑是最為純粹的表達形式。但在迪佳的價值輸出方面,我們希望較之以往的同類作品,更具傳統價值的認知感受。所以,在整體的設計中,我們融入了適度的石材、短絨、拼花、金屬等材質。特別是在軟裝陳設的選擇上,價值感進一步提升。精致的做工、考究的五金、以及稀缺的面料,都為品質的保證奠定了基礎。

On the texture expression, as always, I prefer the most basic material relationship. Log, washed stone, paint and red brick have once again become the key to space. No doubt, it is the purest expression formation. But in Dijia’s value output aspect, we hope to have more traditional cognitive feelings than previous similar works. So, in the overall design, we incorporate moderate stone, short pile, mosaic, metal, and other materials. Especially in the choice of soft furnishings, the sense of value is further enhanced. Exquisite workmanship, exquisite hardware, and scarce fabrics have laid the foundation for quality assurance.


扮家家室內設計網

簡璞設計丨迪佳中古奢侈品商店

店鋪

設計案例

復古


雖然這看似老舊的質感關系,并非光鮮亮麗。但,這便是我所希望呈現出來的空間。可以安靜地、平和地屹立在那里。伴隨著時間、光影、人物的關系,而自在其中。每一刻,即是一幀,即是可以保存起來的當下。

Although the texture relationship seems old not glamorous. However, it should be the space I want to show. It can still in peaceful and clam. Among them, accompany with the relationship of time, light and shadow, character. Every moment is a frame, that is, the moment that can be saved.


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項目信息

Information


項目名稱:迪佳中古奢侈品商店

Project Name:?Tiga Luxury Vintage Store

項目地點:中國重慶

Project Location:?Chongqing, China

設計總監:文超

Design Director:?Steven

設計團隊:JSD - 簡璞設計

Design Team:?JSD

軟裝設計:JSD - 璞本文致

Soft Loading Design:?JSD

裝飾工程:JSD - 璞造建設

Decoration Engineering:?JSD

建筑面積:240平方米

Cover Area:?240 m2

空間攝影:言隅建筑攝影

Space Photography:Inspace Photography


簡璞設計丨迪佳中古奢侈品商店

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